Discover your next big idea at PACK EXPO Las Vegas this September
Experience a breakthrough in packaging & processing and transform your business with solutions from 2,300 suppliers spanning all industries.
REGISTER NOW & SAVE

PepsiCo Launches Campaign to Help Latina-owned Businesses

The company is encouraging Latinas in the food and beverage sector to apply for the Juntos Crecemos Hispanic Digital & Delivery Program, an eight-week personalized business-building program.

Pepsi Co Juntos Crecemos Logo

PepsiCo has announced the launch of Jefa-Owned (owned by a Latina Boss), a national visibility campaign powered by its Junto Crecemos (Together We Grow) platform. The campaign encourages more Latina-owned food and beverage small businesses to apply for the personalized business building-support services. PepsiCo launched the multi-faceted Juntos Crecemos platform last fall to strengthen Hispanic-owned businesses to address foundational business challenges and support business growth. 

The Juntos Crecemos Hispanic Digital & Delivery Program is an eight-week personalized business-building program that offers expert consultation for delivery logistics, technology, marketing, and search engine optimization (SEO), all which are designed to help businesses create a viable digital presence to access more customers. Participants will have access to one-on-one consultation from experts, where they will receive coaching and guidance on devising solutions for their unique business challenges. Applications for the program are open now.


Read article   PepsiCo Announces Strategic Transformation With Sustainability at the Center


“Latinas are a powerful economic force in the U.S., creating businesses at a rate six times the national average,” says Esperanza Teasdale, vice president & general manager, Hispanic business unit, PepsiCo Beverages North America. “Despite this accelerated growth rate, Latinas are confronting foundational challenges which must be addressed. This Women’s History Month, PepsiCo is proud to grow the impact of the Juntos Crecemos platform with a focus on helping Latina business owners strengthen their businesses while raising visibility for them through the Jefa-Owned campaign. Having each Latina business owner turn on her Jefa-Owned neon sign is a testament to their entrepreneurial achievements, their resilience, as well as the important role they play in the U.S. economy.”


Pharmaceutical Innovations Report
Discover the latest breakthrough packaging technologies shaping the pharmaceutical sector. This report dives into cutting-edge innovations, from smart containers that enhance patient safety to eco-friendly materials poised to transform the industry’s sustainability practices. All from PACK EXPO. Learn how forward-thinking strategies are driving efficiency and redefining what’s possible in pharma packaging.
Learn More
Pharmaceutical Innovations Report
2024 PACK EXPO Innovations Reports
Exclusive access: Packaging World editor-curated reports revealing PACK EXPO's most groundbreaking technologies across food, healthcare, and machinery sectors. Each report features truly innovative solutions selected from hundreds of exhibitors by our expert team. Transform your operations with just one click.
Access Now
2024 PACK EXPO Innovations Reports