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Australians favor plain package for cigarettes

A survey of 3000 adults shows 51 percent of men and 53 percent of women support the initiative by an anti-smoking lobby to push for plain packaging for cigarettes to reduce their appeal to consumers.

The study, by the Cancer Council for Victoria, also shows that almost twice as many daily smokers approve of plain packaging for cigarettes rather than disapprove of it. According to a spokesman for Quit, a charity that helps people stop smoking, "the tobacco industry is becoming increasingly dependent on packaging as a way to recruit a new generation of smokers and communicate with current customers."
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