Kim Overstreet

Director, Emerging Brands Alliance

KOverstreet@pmmimediagroup.com

As the director of the Emerging Brands Alliance, Kim is creating and curating packaging and processing content for emerging brands that are scaling up operations. Previously a Senior Content Strategist, she disseminated PMMI Business Intelligence content to Packaging World, Healthcare Packaging, Automation World, ProFood World and OEM, and covered packaging conferences for PMMI Media Group. Kim has been with PMMI Media Group since 2013 and has a master’s degree in journalism from Drake University.

Pizza Hut and Pac Man's arcade box collaboration

Package Design Innovating to Match New Consumer Trends

Consumer trends have shifted in the past few years, and many businesses are adapting their product packaging to meet these new priorities.

SFA's Summer Fancy Food Show

Emerging Brands at the 2022 Summer Fancy Food Show

We visited the Startup Pavilion and Incubator Village on our first day at SFA's Summer Fancy Food Show, to see emerging CPG brands' products.

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Supplements and Personal Care Packaging At Natural Products Expo West 2022

Check out some of the colorful and innovative packages from the show, including SPF, pet care, pain management, sports recovery, and assorted gummies.

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Innovation Overload at Natural Products Expo West 2022

A small sampling of the many innovative products seen at Natural Products Expo West, some of which were launched at the show.

More from Kim Overstreet

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Top Trends in Pharma Industry Today

Manufacturers are rethinking production and packaging strategies as the industry shifts to new formats such as customized medicines and injectables, but other trends are affecting production as well.

Automation's expected growth in the EOL space

Automation and Flexibility in EOL Equipment Needed for Expanding SKUs

As the trend of more variety, more sizes, more choices, and ultimately more SKUs increases, end of line machinery is keeping up by including more robots, cobots, and modularity.

ImpacX Smart Bottle

Desert Harvest Supplements Phasing in Two New Sustainable Packaging Formats

The supplement and skincare company will soon begin using compostable plant-based bags and refillable smart bottles for the brand’s entire supplement line.

Demand for Supply Chain Visibility Leads to Labeling Enhancements for EOL Operations

The increased need for product visibility in the supply chain means new demands on end of line operations, most often by way of labeling enhancements and vision inspection.

Three Sustainability Trends Driving End of Line Machinery Innovations

EOL machinery needs to be flexible, adjustable, and adaptable to function efficiently with packaging changes that are a result of these sustainability trends.

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Future Looks Bright for End of Line Equipment Market

Four trends will affect continued growth on EOL machinery through 2026, with the food and beverage industries driving the majority of purchases.

Global Minute: Packaging and Machinery Updates from the UK, Iraq, Spain, and Mexico

Packaging updates from around the globe; retailer-led sustainable packaging material directives, high-speed automated solutions, and paper can package design.

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Solving Packaging Format Challenges: Communication is Key

When CPGs and OEMs discussed challenges surrounding packaging formats, designs, and materials, most said improving industry partnerships is the solution.

Global Minute: Packaging and Machinery Updates from the UK, Iraq, Spain, and Mexico

Packaging updates from around the globe; retailer-led sustainable packaging material directives, high-speed automated solutions, and paper can package design.