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Five trends impacting the North American packaging market

Find out what trends are expected to drive the growth of the North American packaging market from $169.1 billion to $186 billion by 2017.

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In its new report, “The Future of Packaging in North America to 2017,” Smithers Pira uncovers current and future trends in the North American packaging market, which is expected to grow from $169.1 billion to $186 billion by 2017. Here are five of them:

1. Mexico to continue impressive growth: Of the three North American countries, Mexico is forecast to have the highest percentage of growth in both the short and mid-term. In 2011 the largest market share of the North American packaging market was by the U.S., with 83.3% ahead of Canada, with 9.8%, and Mexico, with 7.0%. The U.S. also saw the biggest negative impact from the global economic downturn.

Mexico is expected to gain on average 3.1% per annum over the next four years to 2017. Particular areas of growth in the Mexico packaging industry include soft drink beverage packaging that meets the needs of customers seeking both versatility and sophistication from their packaging.

2. Paperboard to lead market share: Although paperboard suffered a steeper decline than most other packaging materials during the recession, especially in the U.S., it has recovered quickly and returned to pre-crisis levels. In 2011 in North America, the largest share of packaging consumption was paperboard, taking 33.7% of the total, and corrugated packaging claimed the largest share of North American paperboard packaging sales.

Corrugated packaging was not only the fastest-growing paperboard sector, increasing by 4.7% during the year 2011, it also accounted for the largest share of board consumption at 64.3%. The U.S. is forecast to maintain its 2012 share of North American board packaging sales, growing on average by 0.9% per annum above inflation levels to reach $51.9 billion in 2017.

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