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Shaped PET bottle helps tout UK milkshakes

Resembling a traditional milk churn, and sporting a prominent “funky cow” label redesign, Shaken Udder “mooves” into broader distribution in the U.K.

Shaken_Udder_milkshakes
Shaken_Udder_milkshakes

For this Wisconsin-based editor, touting a dairy product from outside the state isn’t easy, but there’s an utterly delightful story to tell about Shaken Udder Ltd., a UK-based maker of “a new breed of milkshakes” now sold in 330-mL PET bottles from RPC Containers Llantrisant. The standard PET bottles are shaped to resemble a traditional milk churn, and include a 38-mm three-start UCS neck.

Shaken Udder co-founders Jodie Farran and Andrew Howie met at agricultural university in 2003, they saw a gap in the market and launched 100% natural Shaken Udder milkshakes in 2004. Initially, Shaken Udder purchased small quantities of bottles from a distributor, but approached RPC Llantrisant after identifying a need to significantly increase volumes. The two companies worked closely together as the brand grew to the point where it is now sold at leading supermarkets, and with a travelling retail stand at some of the UK’s biggest music festivals.

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