Kick off 2026 with a competitive edge at PACK EXPO East. Register now!
Get a jump on your 2026 goals at PACK EXPO East. Put projects in motion, accelerate timelines and solve challenges—all in one trip to Philadelphia.

WD-40's co-packer selection steps

At the WD-40 Co., an internal team directed by three planners determines how contract packagers are selected to package and distribute new products. The team then follows a sequence of steps during the selection process. The steps are:

1. Define the project requirements. The first step is to determine the packaging materials and structures and process requirements that meet the company’s criteria for delivering maximum value in launching the product. The R&D team establishes specifications and identifies useful technologies.

2. Determine whether existing co-packers can do the job.
Next, WD-40 Co. determines whether the companies that fill and package their other projects are also capable of packaging the new product. Among the questions the assessment team asks: Can our existing co-packers work with the materials we want to use?

Conveyor setup secrets from top CPG manufacturers
7 proven steps to eliminate downtime and boost packaging line efficiency. Free expert playbook reveals maintenance, sequencing, and handling strategies.
Read More
Conveyor setup secrets from top CPG manufacturers
Get a jump on your 2026 packaging & processing goals at PACK EXPO East.
Be the first to find what’s next in packaging & processing at PACK EXPO East. See new solutions from 500 exhibitors, uncover creative ideas for 40+ verticals and gain inspiration from free sessions on industry trends—all in one trip to Philadelphia.
REGISTER NOW & SAVE
Get a jump on your 2026 packaging & processing goals at PACK EXPO East.