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Multipack markets Stonyfield's soy yogurt

Organic yogurt producer Stonyfield Farm in May introduced O’Soy, an all-natural soy yogurt, in what it believes is a unique six-pack. The multipack “wrap” is 20-pt recycled clay-coated newsback, supplied by Old Dominion Box (Madison Heights, VA).

ODB offset-prints the board in four colors and die-cuts it. Each wrap holds six 4-oz cups of soy yogurt. The polypropylene cups are injection-molded, with a 16-mil wall thickness. Cups are flexo-printed in four colors by Polytainers (Toronto, Ontario, Canada). The cups are topped with a 2-mil polyester/adhesive/polyethylene lid, flexo-printed in one color by Clear Lam (Elk Grove Village, IL).

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