In a competitive oral care market, P&G’s Crest whitening therapy toothpaste cartons win an award from Diamond Packaging.
On Aug. 30, Diamond Packaging announced that it had won First Place in packagePRINTING Excellence Awards’ “Sustainability—Folding Cartons” category for its Crest 3D White Whitening Therapy packaging.
The folding cartons were converted utilizing Clearwater Candesce® SBS paperboard, cold-foiled and offset-printed in six color inks plus UV matte, and UV gloss spot coating. The coating is registered to the holographic hot foil stamping pattern and provides a striking contrast to the overall matte finish surrounding it.
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