Discover your next big idea at PACK EXPO Las Vegas this September
Experience a breakthrough in packaging & processing and transform your business with solutions from 2,300 suppliers spanning all industries.
REGISTER NOW & SAVE

‘Boneless’ shrink bags protect meat products while showing them off

Coveris launches Nextrus Boneless Shrink Bags with heightened levels of puncture-resistance, clarity, and sustainable properties.

Coveris Next's Bags
Coveris Next's Bags

Coveris announces the Nextrus line of shrink bag technology, the next generation of protein packaging solutions, offering innovations in sustainability, performance, and shelf appeal of products. Nextrus’ shrink capabilities allow for vacuum tightness with less packaging, an eco-friendly alternative to current products in the marketplace.

“One of consumer’s top concerns when they go shopping is the appearance of meat in the package,” says Rebecca Casey, marketing director at Coveris. “Our new and innovative Nextrus line features premium gloss that creates a low level of haze, allowing the product to shine through with maximum clarity and visibility. This reassures consumers that they are purchasing the freshest meat available.”

By working closely with its suppliers, Coveris has employed newly engineered resins that are more environmentally friendly. The resins used ensure superior seal integrity by reducing leaks and providing puncture resistance and excellent oxygen and moisture barriers so products look fresher and are protected during delivery.

Nextrus bags use a barrier system that eliminates the potential for the yellowing tendencies of traditional protein packaging solutions. The outside PET layer and 10-color front and back printing promotes the product brand and shines on the shelf, attracting customers to the package.

Pharmaceutical Innovations Report
Discover the latest breakthrough packaging technologies shaping the pharmaceutical sector. This report dives into cutting-edge innovations, from smart containers that enhance patient safety to eco-friendly materials poised to transform the industry’s sustainability practices. All from PACK EXPO. Learn how forward-thinking strategies are driving efficiency and redefining what’s possible in pharma packaging.
Learn More
Pharmaceutical Innovations Report
Annual Outlook Report: Sustainability
The road ahead for CPGs in 2025 and beyond—<i>Packaging World</i> editors review key findings from a survey of 88 brand owners, CPG, and FMCG readers.
Download Now
Annual Outlook Report: Sustainability