High-end stand-up bag for baguettes

Dare Foods, based in Kitchener, Ontario, Canada, relied heavily on Sonoco to launch its new product line, as they wanted to move from a traditional bag-in-box format to a flexible stand-up bag to gain shelf visibility and communicate the high-end quality of its product. Sonoco provided technical support in development and startup, expertise in materials and equipment runnability, brilliant graphics capability, and speed to market.

"We chose to work with Sonoco due to their technical expertise," says Josh Richardson, brand manager at Dare Foods. "We looked at other suppliers, but Sonoco already had the materials, structure and equipment expertise to help us launch the product quickly and correctly. We are very pleased with the outcome. The package provides a clean look on the shelf, meets required shelf life, keeps our product fresh, and is easy to open and reclose. I think our customers in the U.S. are going to be very pleased."