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Vitamin-enhanced water debuts in PET

AriZona Beverage Co. launches RESCUE Water in injection blow-molded PET bottles that use an oxygen-scavenging technology.

Pw 3725 20oz Rescue Pome

This spring, Woodbury, NY-based AriZona Beverage Co. is introducing nationwide a line of four vitamin-enhanced waters in PET bottles injection blow-molded by Constar. AriZona says the 20.5-oz bottles use Constar’s DiamondClear oxygen-scavenging technology that protects the product within from oxygen, which can degrade the quality of the beverage and impair the nutrients inside.

Multi-Color Corp. gravure-prints in seven colors the full-body shrink labels on 50-micron polyvinyl chloride film. Injection-molded polypropylene closures are supplied by Silgan White Cap. Shelf life is 18 months unopened, seven to 10 days refrigerated after the beverage is opened.

“The bottle design is very unique in that many PET bottles have a lot of ribs and panels. The AriZona RESCUE Water PET has none. In fact, the panelless X4 technology for hot-fill bottles is patented by Constar, so it is brand new,” explains Jim Gunther, the company’s head of graphics and design.

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