Waterfall bottle is distinct but familiar

A new bottle structure for Eufora, a line of hair care products for the salon industry, uses a sweeping waterfall-like angle on one shoulder that differentiates the bottle from its competitors yet is similar enough to the company’s previous package style that it is recognizable to Eufora fans.

Sep 15, 2014

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Through the Line Podcast: Top Episodes of 2025, #3: Tropicana Weathers Blowback from Package Redesign

The number 3 most downloaded episode: Changing packaging design without upsetting the consumer can be challenging to navigate. Tropicana once again redesigned packaging in such a way that cost the company 19% in sales. Packaging World spoke to expert Brent Lindberg of Fuseneo, designer of the legacy pack that's being replaced.

Old Bay Seasoning in tin: McCormick’s Old Bay returns to its classic printed tin canister—iconic blue-and-yellow graphics with a red lid—shown here with front panel and back label (nutrition facts/recipes).

McCormick's Old Bay Leads Charge of Spices Back to Tin

CVS store brands are expanding and localizing assortments, adding pressure on private-label teams to manage packaging, suppliers, and outsourced manufacturing at scale.

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Annual Outlook Report: Workforce

Hiring remains a major challenge in packaging, with 78% struggling to fill unskilled roles and 84% lacking experienced workers. As automation grows, companies must rethink hiring and training. Download the full report for key insights.

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Annual Outlook Report: Automation & Robotics

What's in store for CPGs in 2025 and beyond? Packaging World editors explore the survey responses from 118 brand owners, CPG, and FMCG Packaging World readers for its new Annual Outlook Report.

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Annual Outlook Report: Automation & Robotics

Products

Waterfall bottle is distinct but familiar

Annual Outlook Report: Sustainability

Are You Greenwashing?

Our List of Cobot Palletizing Solutions

Get a Quick Overview of Conveyors

How Do Horizontal Form/Fill/Seal Machines Work?

A Video Overview of Liquid Filling Machines

What Can You Package on a Vertical Form/Fill/Seal Machine?

Through the Line Podcast: Top Episodes of 2025, #3: Tropicana Weathers Blowback from Package Redesign

McCormick's Old Bay Leads Charge of Spices Back to Tin

How CVS Store Brands Handles Refreshing a 5,000-item Private Label Portfolio

Spanish Juice Brand Debuts Aseptic Pack with Paper Barrier

Side-entry Liquid Mixer Improves Solids Suspension in Large Tanks

CO2 Laser Coder for Beverages

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Rigid Container Weigh Filling System

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