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Top 10 Articles of 2022 - #3: Kraft Heinz Explores Potential of Paper-Based Ketchup Bottle

Join us as we look back at the most-read Packaging World stories of 2022. At #3: See how Kraft-Heinz aims to become the first brand to use Pulpex’s patented recyclable, paper-based bottle technology for a sauce product.

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Kraft Heinz announced in May that it’s teaming up with Pulpex to develop a paper-based, renewable, and recyclable bottle for its ketchup. While it’s not the first Consumer Packaged Goods brand to explore the use of Pulpex paper bottles—Diageo, PepsiCo, Unilever, and EstĂ©e Lauder, among others are already exploring the technology—Heinz is the first sauce brand to test the potential of the bottle for condiments.

Says Rashida La Lande, EVP & Global General Counsel and Chief Sustainability and Corporate Affairs Officer at The Kraft Heinz Company, “We hope to bring this bottle to market and to be the first sauce brand to provide consumers this choice in their purchasing decisions, as many consumers today are looking for more sustainable packaging options.”

Notes the company, its collaboration with Pulpex...

Continue to the full article here: Kraft Heinz Explores Potential of Paper-Based Ketchup Bottle

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