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Aluminum Bottles, Aromatherapy Scents Elevate the Hand Wash Category

Wanting to keep the planet both pretty and healthy, premium, vegan-friendly brand Raw Sugar introduces a new aromatherapeutic hand wash line in a 100% recyclable aluminum bottle.

The package used by the Hand Wash Therapy collection is a custom, 12-oz brushed aluminum bottle from a proprietary supplier.
The package used by the Hand Wash Therapy collection is a custom, 12-oz brushed aluminum bottle from a proprietary supplier.

In February 2021, Raw Sugar Living, a Sarasota, Fla.-based aspirational lifestyle personal care brand, expanded its line of clean, premium, and healthy living products with an elevated hand soap line, the Raw Sugar Hand Wash Therapy collection, packaged in recyclable aluminum bottles. Raw Sugar Living was launched in 2014 and since then has mainstreamed premium-quality and vegan-friendly personal care products, including those for the body, skin, and hair, recognizable on-shelf by the company’s signature Bamboo Tops & White Bottle packaging.

“Developed around our core belief that a person is only as beautiful as you make them feel, our products are made with certified organic extracts, plant-derived ingredients, eco-friendly packaging, and sustainable bamboo tops—all branded with the ‘Living Purely Unfiltered’ tagline and personalized with a Sugar note [love note] about loving the skin you’re in,” shares Ronnie Shugar, co-founder and CEO of Raw Sugar Living.

A key differentiator, and gamechanger, says Shugar, is that the products are made with ingredients processed through a ColdPress Technology™ that preserves more of the whole fruit and the whole plant to nourish skin. He adds, “Think of a superfood smoothie, but for the skin!”


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Annual Outlook Report: Workforce