Positioned between a shot and a refreshment beverage, the new HangZing line of drinks in a 100-mL amber glass bottle has been formulated as a natural pick-me-up for people “who work hard and play hard”—in other words, for those who need some hangover relief now and again. The result of two years of research and development by British chemical engineer Mowhit Wadhwani, the product uses a blend of naturally functional ingredients to fight the aftereffects of alcohol consumption and to replenish nutrients and minerals lost during partying, traveling, or exercising.
Flavors include “fruity and fragrant” Lychee & Lemongrass and “zesty and refreshing” Garden Mint. The drink is a combination of herbs, electrolytes, and vitamins and is naturally sweetened with pure Canadian maple syrup.
To help with the design of the packaging, HangZing worked with Mystery Ltd., which selected an amber glass medical round bottle supplied by Rawlings for its functionality and aesthetics. “In the manufacturing process, HangZing undergoes pasteurization of 75 degrees Celsius, hence the outer material needed to be strong to withstand the heat,” says Wadhwani. He adds that the tiny, 3.4-oz size of the bottle makes it easy to store as well as take on-the-go, and the medicinal round shape supports HangZing’s positioning as a scientifically formulated recovery drink.
