Discover your next big idea at PACK EXPO Las Vegas this September
Experience a breakthrough in packaging & processing and transform your business with solutions from 2,300 suppliers spanning all industries.
REGISTER NOW & SAVE

Budweiser celebrates 11 states with summer packaging

Budweiser swaps logo and other iconic elements of its packaging design on bottles and cans with the names, nicknames, initials and more of 11 states where its beer is brewed.

On shelves from July to September 2017, 11 different states will enjoy their own custom packaging.
On shelves from July to September 2017, 11 different states will enjoy their own custom packaging.

Beginning July 6, 2017, Budweiser released bottles and cans with the names of 11 states as part of the brand’s latest evolution of its iconic summer packaging. Available through the end of September, Budweiser’s newest look celebrates the local states Budweiser and its breweries call home.

Since 1876, Budweiser has been brewed across America, and its new state packaging pays tribute to the 12 breweries that produce America’s No. 1 full-flavored classic lager. The packaging will be specific to California (featuring two Budweiser breweries), Colorado, Florida, Georgia, Missouri, New Hampshire, New Jersey, New York, Ohio, Texas and Virginia.

Coding, Marking, and Labeling Innovations Report
Explore our editor-curated report featuring cutting-edge coding, labeling, and RFID innovations from PACK EXPO 2024. Discover high-speed digital printing, sustainable label materials, automated labeling systems, and advanced traceability solutions that are transforming packaging operations across industries.
Access Report
Coding, Marking, and Labeling Innovations Report
Annual Outlook Report: Automation & Robotics
What's in store for CPGs in 2025 and beyond? <i>Packaging World</i> editors explore the survey responses from 118 brand owners, CPG, and FMCG <i>Packaging World</i> readers for its new Annual Outlook Report.
Download
Annual Outlook Report: Automation & Robotics