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Coca-Cola is first to use bio-based drink carton

Honored with an award by the Brazilian Packaging Assn., Coca-Cola’s Del Valle Reserva juice brand is the first to use a drink carton incorporating LDPE films from sugarcane.

Pw 74184 Worldpressonline Coca Colas Del Valle Reserva Juice In A Tetra Prisma Aseptic Package

Coca-Cola’s Del Valle Reserva brand of juice has won the Technology in Beverage Packaging prize at the 2014 ABRE Awards for being the first brand to use Tetra Pak cartons with bio-based low-density polyethylene films derived from sugarcane.

“Tetra Pak has been characterized by its expertise and leadership in renewable resources. The packaging with green technology is part of that. Our participation in this innovative process, with Del Valle, is also the result of the environmental vision already incorporated into the DNA of Coca-Cola. The partnership with Tetra Pak puts us, once again, in front of the most modern and sustainable in the packaging sector,” said Rino Abbondi, Technics & Logistics Vice-President at Coca-Cola Brazil.

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