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Heinz glass jar designed to drive new usage occasions

H.J. Heinz has developed a distinctive and stylish new 300-g jar for the European launch of a new range of culinary ketchups.

Heinz new glass jar is aimed at adults.
Heinz new glass jar is aimed at adults.

Ardagh Group partnered with Heinz in the development and manufacture of the container, which was carefully crafted to complement more consumers’ mealtimes and was designed with adults in mind. The new ketchup range aims to drive new usage occasions by allowing consumers to spoon a generous serving of the flavor-filled ketchup onto more of their favorite meals.

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