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Fruit20 takes on a unique shape

Fruit20, the naturally fruit-flavored spring water from Veryfine Products, Littleton, MA, is rolling out into markets in a newly designed, custom PET bottle that’s decorated with a new label.

Pw 13613 Veryfine Group1

The new bottle shape is currently available in the 16-oz size at 24g; the 20-oz and 1-L sizes will shift to the new bottle sometime this year. Previously, Fruit20 used stock water bottles.

The new bottles are being supplied by Owens-Illinois and by Amcor PET Packaging.

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