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Alluring label graphics for new fruit smoothies

In June 2008, Sunny Delight Beverage Co., Cincinnati, OH, introduced a new line of nutritious fruit smoothies called FruitSimple in 40-oz, custom-curved PET bottles supplied by Graham Packaging (www.grahampackaging.com).

Pw 5952 Sunny Delight

The product is cold-filled and capped with color-coded polypropylene closures supplied by Rexam Plastic Packaging (www.rexam.com). Flexo-printed in 8 colors, the 360-degree, heat-shrink PETG film labels are supplied by Seal-It, a division of Printpack, Inc. (www.printpack.com).

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