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Terrorism concerns infiltrate packaging

New homeland security program sends packagers scurrying for protective and tracking technologies.

Pw 13551 Dhs Boxes

Terrorism prevention and response isn’t just for firefighters and police anymore. Packagers are on alert, too.

And the technologies they will have available to detect packaging infiltration and track contamination incidents are ready to expand considerably because of the Department of Homeland Security’s (DHS) upcoming certification of anti-terrorism products.

The DHS published an interim final rule in October on implementation of the SAFETY Act, a law that gives manufacturers (and ostensibly users) of anti-terrorism technologies some concessions with regard to liability and the purchase of anti-terrorism insurance if their products meet certain criteria. The law was meant to stimulate development of products such as respirators and decontamination suits for chemical, biological, radiological, and nuclear applications. But the law was also strongly supported by companies such as Sara Lee, Kellogg, Nestlé, Coca-Cola, Pepsico, Johnson & Johnson, and Pfizer.

Packaged goods companies are hoping that DHS now certifies radio-frequency identification (RFID) tags as an anti-terrorism technology so these companies can use the tags on their packaging and advertise the fact that the packages are certified by the DHS. No one yet is talking about label language.

“If we get a declaration from Homeland Security that this is the step we need to take to protect the food supply, that’s the step it will take to move this technology forward,” said Procter & Gamble supply-chain executive Larry Kellam at an RFID industry conference in June.

Could stimulate RFID

DHS certifications of packaging security technologies are apt to have a much wider impact on use of RFID tags and other innovations than either the better-publicized Wal-Mart mandate or the recent Department of Defense requirement that suppliers put passive RFID tags on the lowest possible piece part/case/ pallet packaging by January 2005. For example, Wal-Mart is focusing on its top 100 suppliers, and only those who do business in Texas.

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