McDonald's Tests Strawless Lids in U.S., Nestlé Brazil Packs Condensed Milk in Pouch, Jägermeister Swaps Secondary Packaging to Corrugated

See a few examples of sustainable packaging innovations by McDonald's, Nestlé, and Jägermeister from ThePackHub’s March Packaging Innovation Briefing Report.

McDonald's tests strawless beverage lids in the U.S.
McDonald's tests strawless beverage lids in the U.S.
ThePackHub

Packaging continues to see a lot of change of materials driven largely by sustainability objectives. Plastic replacement is still top of the agenda for many brands and retailers as they look to switch out of the material to solutions that may offer a better environmental footprint or at least be better received by anti-plastic focused consumers.

Learn more about ThePackHub's Innovation Zone here.

McDonald's tests strawless beverage lids in the U.S.McDonald's tests strawless beverage lids in the U.S.ThePackHubMcDonald's Trials Strawless Lids for Beverages

Fast food giant McDonald’s is testing strawless lids in the U.S. The company declined to say where the pilot stores were located, but trade publication Restaurant Business said they had spotted the new lids in Minneapolis. According to Restaurant Business the lids come with a pullback tab that keeps the top closed for transport, and when that tab is pulled, it exposes a half-moon opening for easy drinking of the contents. McDonald’s said it has seen successful pilots of strawless lids in other countries, including China. The test is expected to reduce 400 metric tons of plastic waste per year and the wider opportunity is clearly significantly bigger. The move to strawless lids follows criticism from U.K. consumers who complained that the paper straws that were introduced to replace the plastic versions disintegrated in their drinks. In 2018, McDonald’s pledged to recycle food and beverage packaging in 100% of McDonald’s restaurants by the end of 2025.

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