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Lego Drops Plastic Packaging, a Heat-Sealed Paper Solution, and a Plastic-Free Bottle for Dry Goods

See a few examples of plastic reduction innovations from ThePackHub’s July Packaging Innovation Briefing Report.

Lego pushes to replace plastic packaging.
Lego pushes to replace plastic packaging.
ThePackHub

Packaging continues to see a lot of change of materials driven largely by sustainability objectives. Plastic replacement is still top of the agenda for many brands and retailers as they look to switch out of the material to solutions that may offer a better environmental footprint or at least be better received by anti-plastic focused consumers.

Learn more about ThePackHub's Innovation Zone here.

Lego pushes to replace plastic packaging.Lego pushes to replace plastic packaging.ThePackHubLego on a Mission to Rid Plastic from Packaging

Construction toy giant Lego has announced that it is in the process of removing all single-use plastic packaging from its products. Over the next three years, single-use plastic bags will be phased out gradually, and as it is an incremental change, Lego says that customers might find a mix of plastic and paper-based bags in their boxes. Lego’s aim is that by the end of 2025, all of their packaging will be made from sustainably sourced materials that are either renewable, or made from recycled content and certified by the Forest Stewardship Council (FSC®C117818). The boxes that Lego comes in are made from cardboard, and 75% of all cardboard used is derived from recycled materials, and can be recycled where infrastructure and access to paper and cardboard recycling exist. Also, new paper-based packaging for baseplate packaging is being introduced this year, which replaces the previous single-use plastic wrappers.

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