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Malibu Collaborates to Collect 5M Single-Use Bottles’ Worth of Ocean Plastic

Malibu, with Plastic Bank, commits to the collection of nearly 110 tons of ocean-bound plastic in the Philippines, while helping local collector communities.

Malibu, a popular rum brand and part of The Absolut Company, has announced a year-long collaboration with the social enterprise Plastic Bank to help stop ocean-bound plastic.
Malibu, a popular rum brand and part of The Absolut Company, has announced a year-long collaboration with the social enterprise Plastic Bank to help stop ocean-bound plastic.

Malibu, a popular rum brand and part of The Absolut Company, has announced a year-long collaboration with the social enterprise Plastic Bank to help stop ocean-bound plastic while improving the lives of collector communities. The collaboration will help prevent approximately 100 metric tons, or nearly 110 U.S. tons, of plastic—the equivalent of 5 million single-use plastic bottles—from entering the ocean within the next year in the Philippines.


Read article   Read this story on SC Johnson's collaboration with Plastic Bank


Says Malibu, every year, 8 million tons of plastic enter the oceans, which is the equivalent of one garbage truck dumping plastic into the ocean every minute. The collaboration between Plastic Bank and Malibu will collect plastic from across the Philippines—the world’s third-biggest contributor to ocean plastic—and will help improve the lives of the local collectors and communities where Malibu sources most of its coconuts.

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