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Kraft-y bottle wins accolades

Kraft Food Services, Glenview, IL, was honored in October with the Package of the Year award from the Atlanta-based Assn. of Dressings and Sauces. Kraft’s patented wide-mouth, high-density polyethylene 1-gal jug includes a handle featuring a thumbprint and finger-grip for easy gripping, along with a screw cap and a pouring-friendly design.

Pw 18056 Handleware

Designed in-house, the jug is extrusion blow-molded by Liquid Container (West Chicago, IL). It replaces a 1-gal round jug with snap-on lid. Kim Trinh, category business director for Kraft Food Services, says the previous bottle design made pouring the oil-based dressings a slippery, messy and often difficult task. β€œThis bottle has a square footprint and two walls in the pouring corner that β€˜funnel’ into the shape of a β€˜V,’” says Ron Olsen, group leader of packaging at Kraft. That helps create a continuous flow because the tapered walls help channel product, allowing the neck finish to remain round while still acting as a pour spout.

Trinh says the screw cap is a big improvement over the snap cap because it doesn’t separate from the container if the user grabs the bottle by the top once it has been opened. Kraft declines to name the company that injection-molds the 110-mm polypropylene cap, which incorporates an induction seal foil membrane. Also unnamed is the supplier of the bottle’s two-panel paper label, which is printed flexographically in four colors.

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