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Avery Dennison Introduces New Recycled Content Solutions For Wine And Spirits

Company introduces 30% post-consumer waste versions of classic label stocks, helping wineries and converters address liner-waste recycling challenges.

Avery Dennison Label and Packaging Materials is highlighting new, sustainable solutions for wine labels. These include the introduction of 30% PCW versions of three classic facestocks, and a new program designed to help northern California winemakers and label converters recycle their PET liner waste.

Estate 8, Estate 17 Martele, and Bright White Felt are among the most coveted wine-label facestocks. These classics have been relied on by countless designers over the years to bring a touch of elegance and gravitas to their clients’ products. Now, as consumer trends drive the wine industry to find more sustainable packaging solutions, designers can choose 30% PCW versions of these facestocks from the Avery Dennison Wine and Spirits Portfolio.

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