Discover your next big idea at PACK EXPO Las Vegas this September
Experience a breakthrough in packaging & processing and transform your business with solutions from 2,300 suppliers spanning all industries.
REGISTER NOW & SAVE

PET carafe shakes up NFC juice category

This month, Atlanta-based Coca-Cola’s Minute Maid Co. will launch Simply Orange not-from-concentrate (NFC) premium juice in a distinctive 1.75-L carafe made of polyethylene terephthalate.

Pw 17550 Orange

According to marketing manager Robert Patton, most premium NFC orange juices are in opaque gabletop cartons. He says the shapely clear carafe “Is an entirely different proposition than what’s available in the premium chilled orange juice category today.”

Schmalbach-Lubeca (Manchester, MI) injection/stretch blow-molds the 64-g custom container. Heat-transfer front and back labels are applied at the unnamed Florida contract packager that fills the container. Supplied by Di-Na-Cal® Label Group (Cincinnati, OH), the labels are gravure-printed in seven colors front, five colors back. Di-Na-Cal also supplied the heat-transfer labeling machine.

Annual Outlook Report: Automation & Robotics
What's in store for CPGs in 2025 and beyond? <i>Packaging World</i> editors explore the survey responses from 118 brand owners, CPG, and FMCG <i>Packaging World</i> readers for its new Annual Outlook Report.
Download
Annual Outlook Report: Automation & Robotics
Researched List: Engineering Services Firms
Looking for engineering services? Our curated list features 100+ companies specializing in civil, process, structural, and electrical engineering. Many also offer construction, design, and architecture services. Download to access company names, markets served, key services, contact information, and more!
Download Now
Researched List: Engineering Services Firms