Secondary Packaging

Five Packaging Tactics Deliver 'Show Biz' at Retail

Bulk displays and more intense messaging are among the tools that gain sales in retail outlets.

October 31, 2004

Leaders (UNIVERSAL TAXONOMY PW): Page 1503

Flexibles

Get Ideas From Packaging Competitions (sidebar)

Among the better sources of ideas on how to use packaging as a marketing tool are packaging competitions. Many competitions post winners on Internet sites, allowing a quick scan of good ideas with narratives that give you insights on what the judges saw as positives in packages.

October 31, 2004

Blisters/clamshells/skin packaging

'Best-Practice' Techniques Deliver Shelf Impact

Here are five packaging strategies used today to help create the product-to-shopper connection that drives brand sales.

October 31, 2004

Flexibles

Shrink-sleeve label's graphics position Galliker's new dairy beverage (sidebar)

Full-body shrink labels have transformed dairy packaging, and the Galliker Dairy Co., Johnstown, PA, is using the tactic to introduce Shake, its new dairy-based beverage.

October 31, 2004

Secondary Packaging

Finger paint kit 'stands up' at retailer's command (sidebar)

Not only do packagers have to develop packages for specific distribution channels. Increasingly, they have to develop packages for specific retailers.

October 31, 2004

Flexible packaging

Clemson links students to 'real-world' packaging

Co-ops with packaging companies, on-site materials research, and ongoing communication with faculty and business professionals help Clemson packaging students ‘hit the ground running.’

October 31, 2004

Secondary Packaging

Students and industry learn at MSU

The School of Packaging at Michigan State gives its students a thorough overview of the packaging profession while also meeting CPG companies’ ongoing research needs.

October 31, 2004

Case erect/seal

Training to train

PMMI’s Certified Trainer Program has evolved into a solid two-day course in which packaging machinery OEMs and their customers are finding real value.

October 31, 2004

Conveying & accumulation

Single controller governs vision; motion and logic

A tightly integrated controls package on this pressure-sensitive labeling system brings automation plus a 50% increase in throughput.

October 31, 2004

Coding, Printing & Labeling

Oh, Gee...MP

Concerns about food processing sanitation may lead to packaging and labeling changes, especially for allergens.

October 31, 2004

Flexibles

Automatic pouch handling system

O/K International offers its new OK Pouchpack automatic pouch handling system. Machine automatically takes one or two pre-made pouches from a magazine, rotates for printing or label application, and then rotates the filled packages to the pouch sealer.

October 31, 2004

Coding, Printing & Labeling

PMMI is RFID enabled

Radio-frequency identification will be prominent at Pack Expo Intl. 2004 through a major conference track, eye-opener speakers, and an RFID Pavilion exhibition area of more than 40 companies.

October 31, 2004

Coding, Printing & Labeling

Three tips to improve your RFID label application

From compatibility to communication, these three insights may help you get smarter about 'smart labels.'

October 31, 2004