Singularly clear cups

Custom-molded by Printpack’s Rampart Packaging Division, the 8-oz cups are said by Del Monte salesman Jim Jones to have a nine-month shelf-stable shelf life, though the products are sold as singles in the refrigerated case. At a Hy-Vee supermarket in the Midwest, the cups were priced at $1.69 each. Jones says the clear cups provide a “fun” presentation for the fresh, colorful fruit. The cups are a polypropylene/ethylene vinyl alcohol/PP structure in a wall thickness thicker than usual. That’s due to a “mild retort” for nearly all the products. Del Monte also markets for clubstores four-cup paperboard multipacks, which carry a suggested pricing around $2.39, Jones says.