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Limited edition Jägermeister bottle

Herbal liqueur brand owner Jagermeister of Wolfenbüttel, Germany, and print/coating specialist PSL Hehlen have launched a limited-edition range for the iconic 0.7-L Jagermeister square bottle.

The innovative Jagermeister collection.
The innovative Jagermeister collection.

The bottle comes out of  the Ardagh Group’s glass factory in Nienburg, Germany. The collection comprises 800,000 bottles in 18 different screen-printed versions, with the flags of the nations who competed in the 2016 European Football Championships in France, for sale into those specific countries.

To screen print the flags directly onto the surface of a square green bottle represented a significant challenge for the decoration team, and one that was met through careful pre-planning and a meticulously organized production process using organic UV inks.

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