Tube delivers differentiation, moisture barrier for RB's Strepsils

Because Strepsils is a moisture-sensitive product it was important for RB to choose a packaging configuration that would provide adequate humidity protection to the product during its shelf life. RB worked closely with Süd-Chemie Performance Packaging to adopt its tube and desiccant stopper package design. Ten lozenges are tightly packed in each rigid high-density polypropylene tube to provide physical protection of the tablets during transport, as well as during storage in a pocket or purse. Since the HDPP tube and low-density polyethylene stopper are made with different thermoplastic materials, the package creates a perfect seal to maintain a dry environment for sensitive pharmaceutical tablets. The ergonomic stopper is soft and pliable, making for easy opening and closing for the consumer. It features a chamber that is filled with a silica gel desiccant to keep the lozenges free from moisture, maintaining shelf life and ensuring a high-quality product. The stopper is also embossed with the signature Strepsils “S” logo to enhance brand equity.