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Soccer fans may get a kick out of new beer can

SABMiller to introduce a can with a full-aperture end for the World Cup tournament. It’s recyclable, and it transforms the can into a convenient drinking cup.

Pw 3732 Sabmiller Can

From at-home dispensing systems to high-definition images printed directly on the can, beer packaging is beginning to flex its innovative muscle. South African Breweries Ltd. (SAB), SABMiller plc’s subsidiary in South Africa, is adding yet another twist.

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