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Peroni Expands Glass Bottling

A growing domestic market and a trend towards premium beer in the UK and the US recently led Birra Peroni, part of Asahi Group Holdings Ltd., to upgrade their glass bottling capacity.

New Sidel glass filling line at Peroni.
New Sidel glass filling line at Peroni.

Increased productivity, coupled with flexibility and sustainability, were an absolute must-have for the leading Italian brewery. The new complete glass line from their long-term partner Sidel  features an EvoFILL Glass filler and EvoDECO Cold Glue labeller. The line is installed at the company’s factory in Bari and is intended to handle both returnable and one-way glass bottles. This is the only site where Peroni processes both returnable and one-way glass bottles.

 Beyond the proven partnership, Peroni was especially interested in gaining benefits from two of Sidel’s latest innovations. One is the EvoFILL Glass filler with its cutting-edge filling technology and hygienic, no-base design. Its level probe electronic filling valves ensure a very high accuracy while managing a wide range of filling set points without any adjustment or replacement of parts. This was particularly important for Peroni, as they are handling five different formats in Bari. Three of them (33-, 66-, and 50-cL) are in returnable glass as well as one-way bottles. The 75-cL format is always a one-way bottle and the 20-cL is always a returnable bottle.

 The other Sidel innovation that appealed to Peroni is the new EvoDECO Cold Glue labeller. Launched in 2018, the solution ensures fast changeover times through its easy-to-operate station with quick-release tool-less label pallets, combined with an automatic label magazine loading system. “Equipped with three stations, EvoDECO Cold Glue ensures a high-precision application of the pre-cut paper labels on our embossed glass bottles,” says Luigi De Liddo, Packaging Engineering Manager at Peroni. To control the label positioning according to the bottle’s embossing, a custom feature was integrated within the labeller. It came together with a vision system and a solution able to correctly orient the bottle at the infeed for a perfect label application.

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