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Print-and-apply applies to carton converter

Automated print-and-apply labeling replaces manual case labeling and eliminates inventorying preprinted label stock. Combined labor and material savings top $100ꯠ/yr for folding carton converter Walter G. Anderson, Inc.

Marc Anderson, vp of manufacturing (far left) and Dick Wendroth, plant engineer, stand beside one of three new print-and-apply l
Marc Anderson, vp of manufacturing (far left) and Dick Wendroth, plant engineer, stand beside one of three new print-and-apply l

Workers at folding carton converter Walter G. Anderson, Inc. used to manually apply preprinted labels to the corrugated cases the company uses to ship knocked-down cartons to its customers. Walter G. Anderson's (WGA) combined labor and label costs, however, proved prohibitive for the Hamel, MN, company.

"We shipped about one million cases last year, with each case holding 250 to 300 cartons," notes Marc Anderson, vice president of manufacturing for the privately held family business. A pressure-sensitive label was manually applied to each shipping case packed on three daily shifts, five days/week. "We used a larger label size in the past, and we had to estimate the number of labels we'd need, rather than print on demand as we do now," he recalls.

By last May, the company implemented changes that it expects will save it more than $100ꯠ/yr. Rather than continuing to order preprinted labels, WGA decided to print labels on demand. To do that, the Minnesota firm added three Paragon front-and-side-panel print-and-apply tamp labeling systems manufactured by Marprint (White Bear Lake, MN). Marprint's owner, Lowry Computer Products (White Bear Lake, MN), served as distributor for the labeling systems. Also added last May were four case tapers from 3M (St. Paul, MN) acquired through distributor Shippers Supply (Minneapolis, MN). Linking the equipment are powered roller conveyors supplied by B&L Fabricating (Shoreview, MN).

Smart savings

WGA prints and die-cuts folding cartons at its 172ꯠ sq' Hamel facility. About half of its customers are in the dry food packaging business. Confectionery and medical products cartons also make up a large part of the converter's customer mix.

Until last spring, WGA used labels preprinted with the company name that were then thermal-transfer-printed with other necessary information. "We were looking to reduce labor and label costs," Anderson recalls. "Now we use smaller-size pressure-sensitive labels that measure six inches wide by four inches high. We no longer have to estimate the number of labels we need, which resulted in wasting labels. Instead, we print them as we need them."

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