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Smaller slider clip meets bacon brand's convenience, sustainability goals

In the crowded bacon aisle, Plumrose Foods found a way to add value to its 24-oz Plumrose Hearty Country Style Thicked-Sliced Bacon through packaging, while also meeting a senior management directive to reduce energy and package material usage.

Pw 2475 Plumrose Bacon

Increasingly, bacon packages incorporate slider closures, which consumers sometimes have expressed frustration in operating. Plumrose answered that challenge by adding a smaller, yet easy-to-grip slider clip to the package.

The Slider™ Advantage clip, from Zip-Pak, improves ease-of-use for consumers of all ages, and provides an environmental bonus, requiring less material to produce. It also provides resealability, thereby eliminating the need to transfer bacon to a separate container to preserve product freshness.

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