Digital Transformation

Futurist's Column: Automation, Smart Packaging Shape Efficiency, Engagement

The packaging industry is undergoing a transformation in 2025, working to redefine efficiency, quality, and consumer engagement through high-speed systems, AI-driven tools, and smart, eco-friendly designs.

July 1, 2025

Digital Transformation: Page 6

Digital Transformation

Packaging World Annual Outlook Report: Digitalization

Two of the first 100 submissions will win a $150 gift card. Answer 11 quick questions about digitalization.

July 1, 2025

Logistics/Supply Chain

Live at GS1: Coca-Cola’s Topo Chico Shows Packaging’s Frontline Role in 2D Barcode Ascendency

At GS1 Connect, Coca-Cola’s Ryan Vann and Schnucks’ Mike Wait shared lessons from piloting 2D barcodes on Topo Chico, revealing why the shift from 1D to 2D is a careful evolution—not a quick flip—for even the biggest brands.

June 13, 2025

Logistics/Supply Chain

Live at GS1: Wegmans On Board with 2D Barcodes; Kenvue Will be Ready

At GS1 Connect, Wegmans’ Paul Wawrzyniak revealed a supplier letter is coming on 2D barcode adoption, while Kenvue’s Prakash Christopher detailed how packaging is adapting now—signaling Sunrise 2027 is no longer distant, it’s underway.

June 12, 2025

Logistics/Supply Chain

Live at GS1: Walmart, Brands Leverage Variable Label Data for FSMA 204

At GS1 Connect, leaders from Walmart, Conagra, and The Fishin’ Co. explored how FSMA 204 is reshaping traceability—and why packaging lines, labelers, and data systems must evolve to meet new retailer and regulatory demands.

June 11, 2025

Logistics/Supply Chain

Live at GS1: Why Sunrise 2027, 2D Barcodes, Won't be Optional for Brands

At GS1 Connect, Dillard’s CTO Chuck Lasley intimated that Sunrise 2027 and the move to 2D barcodes won't be optional for brand. Even though they don't sell in Dillard's, brands like Unilever and P&G know the time to rethink on-pack data strategy—for compliance with retail mandates and competitive edge—is now. Dillard's won't be the only retailer asking for this; Walmart and Wegmans are likely to, as well.

June 11, 2025

Logistics/Supply Chain

Live at GS1: Retail Says Its Future Demands Smarter Packaging

At GS1 Amplify, David Polinchock of Brand Experience Lab challenged brands to rethink packaging for a tech-driven, omnichannel world—where captivating experiences, not just data capture, define the future of retail.

June 11, 2025

Podcasts

Through the Line Podcast: Digitalization Annual Outlook Report

How is digital transformation reshaping the CPG packaging landscape in 2025? OEM Magazine Editor-in-Chief, Sean Riley, and Packaging World Chief Editor Matt Reynolds discuss how digitalization is progressing through CPG operations—from ERP and supply chain to processing and packaging.

June 3, 2025

Digital Transformation

Survey: CPGs Digitally Transform for Efficiency, Repeatability, and Reporting

Editors break down survey results from the Annual Outlook Report on Digitalization. Only 25% of respondents say they have a digitalization strategy. Those that do have leveraged ERP systems and record-keeping, track and trace, packaging automation, and AI.

May 5, 2025

Digital Transformation

20% Sales Lift? The Case for Connected Packaging

Connected packaging is emerging as a powerful tool for brands to drive engagement, deliver personalized experiences, and unlock valuable consumer insights—one QR scan at a time.

April 28, 2025

Digital Transformation

AIPIA launches Interactive Brand Packaging Network

AIPIA launches a new initiative to establish packaging as a recognized media and consumer engagement channel.

April 24, 2025

Workforce

Specright Appoints Mike Boese CEO; Founder Matthew Wright Transitions to Executive Chairman

Specright

Leadership changes address surge in Specification Data Management platform demand and utilization and prepare Specright for the next stage of growth.

April 9, 2025

Digital Transformation

Lipton’s ‘Phygital’ Journey: ‘From Leaf to Life’

Lipton shares its vision for connected packaging to enhance consumer engagement, educate consumers on product quality and brewing techniques, and collect data for targeted marketing.

March 31, 2025