Sacred Serve plant-based gelato uses a unique paperboard ice cream carton design that is now made from 100% virgin, food-safe paperboard and a food-safe, water-based barrier coating.
Sacred Serve gelato is available in Matcha Mint Chip, Chaga Chocolate, Coconut Salted Caramel, and Saffron Chai Spice varieties.
Sacred Serve, a company making plant-based gelato, is determined to create food that's good for both people and the planet. Recently, the compay introduced a new ice cream carton that's not only 100% recyclable but also plastic-free, biodegradable, and compostable. This move makes Sacred Serve a pioneer in providing such environmentally friendly ice cream packaging.
The new carton design is a unique blend of a noodle-box top and a traditional ice cream tub body, featuring an integrated one-piece closure style. The purpose behind this distinctive design is to match the uniqueness of Sacred Serve's product compared to other plant-based frozen treats.
Kailey Donewald, founder and CEO, Sacred ServeFounder and CEO Kailey Donewald opted for this one-piece ice cream carton to reduce packaging. It eliminates the need for a for the separate lid — a feature commonly seen in traditional pint containers. Earlier, Sacred Serve's paper-based ice cream carton used a non-recyclable polyethylene coating to protect it from moisture and freezer temperatures.
Donewald initially faced challenges when searching for sustainable ice cream packaging, struggling to find a truly plastic-free alternative. Even though there were plant-based or less-plastic options, none were entirely plastic-free. Despite difficulties, she remained committed to avoiding an all-plastic container due to environmental concerns associated with plastic waste.
Finding a sustainable ice cream carton
Sacred Serve’s new 10-oz ice cream carton is made from a 100% virgin-fiber, food-grade paperboard, with a food-safe, water-based barrier coating.In collaboration with Midland Paper Co., Sacred Serve sourced the Delipac paper ice-cream container in the United States. The carton is multicolor offset-printed by an international paperboard specialist based in the U.K.
Having switched to this 100% recyclable carton, Sacred Serve aims to educate consumers about its sustainability. On-pack instructions encourage recycling or home composting, a message echoed on social media and its website. Consumers and retail buyers have welcomed this eco-friendly innovation, boosting Sacred Serve's presence in various markets. The gelato is available in different varieties across the Midwest, Southeast, and California and through nationwide shipping on its website. PW
Editors report on distinguishing characteristics that define each new product and collected video demonstrating the equipment or materials as displayed at the show. This topical report, winnowed from nearly 300 PACK EXPO collective booth visits, represents a categorized, organized account of individual items that were selected based on whether they were deemed to be both new, and truly innovative, based on decades of combined editorial experience in experiencing and evaluating PACK EXPO products.
Discover the latest breakthrough packaging technologies shaping the pharmaceutical sector. This report dives into cutting-edge innovations, from smart containers that enhance patient safety to eco-friendly materials poised to transform the industry’s sustainability practices. All from PACK EXPO. Learn how forward-thinking strategies are driving efficiency and redefining what’s possible in pharma packaging.
