My personal favorite "package of the year"

This hand cleaner works on so many levels I have to vote it the best package I have seen this year, for both graphics and Shelf Impact! http://www.shelfimpact.com/

Pw 4380 Webchrzansticky
I can’t even remember where I got this image from (my apologies). I pulled it to use next year as an example of innovative packaging for our Package Design Workshop Series.

Simple design and stark color appeal even from too far away to read. But when you get close and see the image (popsicles and jelly donut--retro in a way) it is so compelling for what they make you feel—sticky!

You take one look and literally feel you need to wash your hands.

This has been the reaction of every person I have shown these packages to.

Your reaction?

It’s almost hypnotic suggestion, for goodness sakes!

Get your daily dose of global packaging trends, follow me on Twitter .


Is your palletizing solution leaving money on the floor?
Discover which palletizing technology—robotic, conventional, or hybrid—will maximize your packaging line efficiency while minimizing long-term costs in this comprehensive analysis.
Read More
Is your palletizing solution leaving money on the floor?
2024 PACK EXPO Innovations Reports
Exclusive access: Packaging World editor-curated reports revealing PACK EXPO's most groundbreaking technologies across food, healthcare, and machinery sectors. Each report features truly innovative solutions selected from hundreds of exhibitors by our expert team. Transform your operations with just one click.
Access Now
2024 PACK EXPO Innovations Reports