Attend PACK EXPO – this year’s can’t-miss event in Chicago, Oct 23-26.
Discover solutions from 2,000+ exhibitors to advance your operations and network with colleagues at PACK EXPO International.
REGISTER TODAY

Beverage Roundtable: Sell it with structure

Marcus Hewitt of Dragon Rouge and Will Burke of CB'a Brand Engine, Lisa Baer of Baer Design Group and Rob Wallace of Wallace Church help us recap the structural innovations of some Beverage Roundtable favorites.

Direct to you from our moderator at an off-site location... Structural elements such as size, shape and texture can strengthen a package's impact and deepen the brand experience, from the point of sale to the consumer's hand. So sayeth Guest Critics Marcus Hewitt of Dragon Rouge, Will Burke of CB'a Brand Engine, Lisa Baer of Baer Design Group and Rob Wallace of Wallace Church, who help us recap some of our favorite glass packages. 
 
After you watch the episode, please scroll-down, write a comment and paste a URL or two of your own favorite structural innovations in beverage packages of any kind.
Where the Entire Industry Meets
Discover solutions from 2,000+ exhibitors to advance your operations and network with colleagues at PACK EXPO International, Oct 23-26.
REGISTER TODAY
Where the Entire Industry Meets
The top conveying tips
Read best practices to ensure efficient product handling.
Download Today
The top conveying tips