With over 30 years of experience in the industrial packaging industry, Vilardi will lead strategic marketing efforts for the Massman companies, including EDL, Ideal-Pak, and Pase Group.
Vilardi previously served in marketing and advertising roles in two of the largest packaging groups, ITW and ProMach. He has a proven track record of creating integrated marketing programs that increase positive brand awareness in the packaging marketplace.
“As Massman and our divisions continue to grow, Peter and his extensive experience and creativity in the packaging industry will help us to communicate our unique value to the marketplace. His background in helping companies with multiple divisions create a strong brand presence will be crucial as we embark on our next phase of aggressive growth,” said Jeff Bigger, company President and CEO.