Tetra Pak will announce a brand-new custom printing collaboration at the show, which will be on display at its booth, Tetra Pak® Custom Printing, which enables brands to reach consumers in a more effective way by unlocking the value of the package in their hand. Tetra Pak® Custom Printing makes it possible to create customized packages for more effective campaigns and promotions to achieve heightened consumer engagement with your brand — all while maintaining the sustainability benefits that consumers seek from carton packaging.
In addition to the soon-to-be announced collaboration, Tetra Pak also will display a new size for the Tetra Brik® Aseptic product, Tetra Brik® Aseptic 1500. This new package size creates opportunities for brands looking to increase value and add utility to their products with innovative shelf-stable packaging.
