According to Anton Steeman’s blog, Best In Packaging, 274,273 new products (and
subsequently packages) were rolled out in 2009. “…this is 22,856
packages per month, 761 per day or 32 per hour.”
That’s a lot of packages. The United States, Japan, and the United Kingdom topped the list of countries introducing new products. Interestingly enough, Brazil ranked in 4th place, “…with companies like Unilever, Carrefour, Nestlé, Avon, Wal-Mart and Kraft Foods launching the bulk of the Brazilian novelties.”
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That’s a lot of packages. The United States, Japan, and the United Kingdom topped the list of countries introducing new products. Interestingly enough, Brazil ranked in 4th place, “…with companies like Unilever, Carrefour, Nestlé, Avon, Wal-Mart and Kraft Foods launching the bulk of the Brazilian novelties.”
Get your daily dose of global packaging trends. Follow me on Twitter.
