According to a recent study, Hispanics exhibit 11% higher consumer confidence than other demographic groups. The study collects and analyzes data on a weekly basis to provide an accurate, up-to-date assessment of consumer attitudes. The study revealed that the Hispanic consumer is resilient when it comes to the current economy. Other interesting facts about Hispanic consumers: 45% use credit cards; 44% are likely to pay bills with cash; they shop more frequently than non-Hispanics.
Source: www.bizreport.com
