Jackie DeLiseHomeAll the world’s a stage…for visual metaphors in packaging!In packaging design, visual metaphors are used for illustrating ideas and are the basis of creating a mood, theme, character, or personality for the brand.February 22, 2012Page 1 of 1Top StoriesBagging & PouchingJiffy Mix Modernizes Packaging With Flexible, Compact CellsChelsea Milling Co. found a way to replace 18 filling lines with brand new equipment with no interruption in meeting consumer demand and without laying off any of its valued employees.PMMI NewsPMMI Foundation Awards More Than $160,000 in 2025 Scholarships to Emerging Leaders in Packaging & ProcessingRoboticsAutomation Aligns Around Standards, AI, and Real-World UsePackage DesignThrough the Line Podcast: Top Episodes of 2025, #3: Tropicana Weathers Blowback from Package RedesignSponsor ContentSemi-automatic Liquid Drum Filler Increases Operator Efficiency