Jackie DeLiseHomeAll the world’s a stage…for visual metaphors in packaging!In packaging design, visual metaphors are used for illustrating ideas and are the basis of creating a mood, theme, character, or personality for the brand.February 22, 2012Page 1 of 1Top StoriesRecyclingU.S. PET Bottle Recycling Rate Reaches 30-Year HighAccording to NAPCOR’s ‘2023 PET Recycling Report,’ the U.S. PET bottle recycling rate increased 4% from 2022 and is the highest rate since 1996.Package DesignTropicana Weathers Blowback from ‘Shrin-quivelence,’ Pack RedesignPackage DesignSeafood Branding is ‘a Love Letter from Alaska’RecyclingFFRA Launches Plastic Film Recycling DirectorySponsor ContentAxtra Begins U.S. Operations with Charlotte Showroom