Jim GeorgeHomeHow to get two, three times more at retail for your productThe trick is to be a good storyteller, and the label offers prime ‘real estate’ for presenting your brand in a way that sets it apart on shelf.March 31, 2010HomeAnalyst: National brands need to focus on experiencesKaleidoscope’s Dennis Furniss believes too many brands are allowing private label to make inroads by focusing on things other than what’s really important to consumers.March 29, 2010Cosmetics/Personal care'Eco-beauty enthusiasts': Packaging as important as the productNew breed of beauty products goes beyond skin deep, with products that make her look good as she also helps reduce the carbon footprint.March 25, 2010HomeWalgreens the latest to squeeze national brandsDrugstore giant is eliminating 3,500 items as it expands skin-care and vitamin selections, and also prepares to add beer and wine.March 24, 2010Contract PackagingExperts share visions for 'riding out the storm'Look in unlikely places for inspiration. Shift to strategic thinking. Look for opportunities in private-label. Speakers bring ideas galore to Naples, FL, for service buyers and providers.March 24, 2010BeverageChivas Regal introduces sturdier gift cartons with design flairIf there is such a thing as a galaxy of whisky brands, then one of the brightest shining stars might well be Chivas Regal 12 Years Old.March 23, 2010Contract PackagingKimberly-Clark's future: Made to order, shipped to orderThis venerable product marketer’s ‘Network of the Future’ creates supply chain efficiencies by planting 3PLs in its DCs. Single-day delivery is at 85% and volume is up 25%.March 23, 2010Contract PackagingOne manager's plea to simplify the complexA number of brand owners tell me they are looking to consolidate their supply chains to improve efficiency.March 23, 2010HomePackaging is becoming smarter: Here's more evidenceBayer, Kodak, and Nanocor are just three companies that are developing technologies to aid consumers in the use of food and beverage packaging.March 22, 2010HomeSome retailers experiment with reducing national-brand selectionThough some axed products have been restored, it’s clear that in the new world of retailing, national brands will have to earn their place as sales-generators.March 22, 2010Previous PagePage 21 of 51Next PageTop StoriesSustainable PackagingSustainable Packaging Trends to Watch at PACK EXPO Las VegasPackaging World editors unpack the latest in sustainable packaging, revealing the breakthroughs brands need to watch before PACK EXPO Las Vegas.Digital TransformationQR Code Brings Play to Danone’s Plant-Based Kids LineSustainabilityGlobal Packaging Trends Point to a New Strategic ApproachDigital TransformationThrough the Line Podcast: Humanoid Robots in PackagingSponsor ContentTraceability in Packaging: From Obligation to Opportunity
