Anne Marie Mohan

Along with a new focus on function, Ethan’s has changed the color of each bottle to reflect the shots’ unique flavors and primary ingredients.
Function-Focused Rebrand for Wellness Shots
Organic energy shot company Ethan’s redesigns the labels for its 2-oz shots to clearly convey the occasion of use for each as well as emphasize the flavor and ingredient profiles.
May 20th, 2020
Sun-Maid Raisins 10-oz bag AFTER the redesign
Little Red Box Gets First Redesign in Decades
A brand refresh for Sun-Maid’s raisin and other whole-fruit products includes changes that aim to appeal to millennial shoppers looking for healthy snacks for their families.
May 19th, 2020
BIC North America will be producing 2,000 medical-grade face shields per day at its factory in Milford, Conn.
BIC Uses Plastic Packaging Materials to Produce PPE
Global CPG BIC gears up to produce 2,000 medical-grade face shields per day at its Connecticut facility, using plastic packaging materials and scrap plastic from its lighter products.
May 18th, 2020
The slim, e-com shipper comprises a hinged tray fitted with movable inner trays that securely hold the bottle and product literature.
Smart Supplement Shipper is Letterbox-Friendly, Sustainable
Brain health company Heights launches its D2C supplement product in a unique bottle and shipper made from bio-based materials that together measure less than one inch deep.
May 15th, 2020
More from Anne Marie Mohan
The three shippers include a 24-ct, a 12-ct, and a four-count case illustrated to resemble vintage turntables and a boombox. A booklet designed to look like a cassette tape provides an introduction to the brand and its varieties.
Boombox-Inspired Shippers Reinforce ‘Soda with Soul’ Proposition
With the COVID-19 lockdown, U.K. craft soda company Dalston’s unveils new shippers for its growing online sales that pay homage to its music roots, while introducing new consumers to the brands’ values and personality.
May 13th, 2020
Each & Every has rolled out a 2.5-oz deodorant tube made from bioplastic and a special black colorant that the company says can be detected by infrared scanners for recycling.
Sugarcane and Corn: ‘Ingredients Matter’ in New Deodorant Packaging
Vegan, cruelty-free deodorant from Each & Every introduces primary packaging made from sugarcane-based plastic and a corn-based bioplastic shipping envelope.
May 11th, 2020
By early April, online grocery ordering was continuing to surge, with 51% of shoppers placing an order in the four weeks ending April 7.
COVID-19 Spurs Wave of Changes in Consumer Shopping Behavior
Consumer survey documents quickly shifting food shopping behaviors in response to COVID-19 and explores whether these habits will continue post-pandemic.
May 5th, 2020
With the pandemic, the amount of single use plastic and packaging is growing, and if not disposed of properly by the consumer, will head for the landfill.
March/April Sustainability Update: COVID-19 Changes the Plastics Conversation, but CPGs Still Innovating
The coronavirus raises concerns about reusable packaging and deals a blow to recycling, but amidst the uncertainty, CPGs and associations still work toward greater packaging sustainability.
May 4th, 2020
Store brands posted double-digit sales increases across U.S. supermarkets, discounters, and drug stores, as shoppers stocked up on products during the first stages of the coronavirus pandemic.
Store Brand Sales Grow Amidst Coronavirus Stock-Ups
Consumer fears over COVID-19 help propel double-digit sales increases of store brands, pointing to greater acceptance of retailer brands as the coronavirus crisis evolves.
May 1st, 2020
The bright on-pack color palette for U:ME specialty cooking oils packs a punch and—paired with delicious food photography—challenges the norms found in the category.
Packaging for New Cooking Oil Line Demystifies Category
Lively and approachable graphics coupled with descriptive copy educates consumers on the best uses for a line of new specialty cooking oils.
Apr 30th, 2020
Last year, Ti Ora, a New Zealand-based brand of Jacobs Douwe Egberts, launched a custom tin for its range of whole-leaf teas that was painstakingly designed with a holistic design strategy in mind.
Holistic Design Strategy for Tea Tin
Design firm brings integrated, multidisciplinary approach, with 2D (graphics) and 3D (structure) considered holistically during the design of a gifting tin for New Zealand tea brand Ti Ora.
Apr 29th, 2020
With new equipment for secondary packaging that includes three Fanuc six-axis robots, Pearson was able to exceed Medline’s rate expectations, delivering 160 products/min.
Wet Wipes Case Packed via Robots at 160/min
Medline Industries replaces an aging case-packing system with one that allows for robotic case erecting, packing, and case sealing, as well as semi-automated operations for smaller batches.
Apr 23rd, 2020
The tesla go contains no dynamic seals, allowing for a cycle life in excess of 1 billion cycles compared to a pneumatically actuated gun life of 25 to 50 million cycles.
New Hot Melt Applicator Ends Cartoner Downtime
Protein producer and packer replaces its pneumatic glue applicator with an all-electric model that significantly reduces hot-melt glue usage and spare parts, ensures seal quality, and eliminates downtime.
Apr 22nd, 2020