Traditional appearance meshes with modern functionality

Classic packaging designs are resurfacing in some categories to make new products look old and attract consumer interest through nostalgia.

Pw 11125 Spa Wisdom Si

Here’s one example in health and beauty aids.

The Body Shop uses a clip jar for three products in its Spa Wisdom line. The jars, from RPC Bramlage, are styled on the classic hermetically sealed, metal-handle glass storage jar.

2024 PACK EXPO Innovations Reports
Exclusive access: Packaging World editor-curated reports revealing PACK EXPO's most groundbreaking technologies across food, healthcare, and machinery sectors. Each report features truly innovative solutions selected from hundreds of exhibitors by our expert team. Transform your operations with just one click.
Access Now
2024 PACK EXPO Innovations Reports
Is your palletizing solution leaving money on the floor?
Discover which palletizing technology—robotic, conventional, or hybrid—will maximize your packaging line efficiency while minimizing long-term costs in this comprehensive analysis.
Read More
Is your palletizing solution leaving money on the floor?