Barilla finds two jars are better than one

Walk through the local supermarket and you’ll see plenty of choices when it comes to pasta sauces. Barilla’s Restaurant Creations pasta sauces stand apart from the rest in that they include one bottle of “base” sauce with a separate bottle of “chef’s recipe” seasonings/sauce stacked on top of the base sauce bottle. Together they form an hourglass shape. A spot of glue is applied to the base jar before the top jar is set onto it. The two glass jars are unitized by a 50-micron PETG full-body shrink-sleeve label from Alcoa Flexible Packaging (www.alcoa.com). The clever combo was given a Silver Award in the DuPont competiton.

The PETG adapts well to a steam-shrink process done on equipment from NAFM (www.nafm.com). The label material is reverse-printed gravure in eight colors. Perforations in the label permit easy removal. The label extends from above the lid of the top jar to the base of the bottom jar to provide tamper evidence.