Australian beer goes green...

Australian-based Foster's beer has launched a sustainably produced and packaged premium beer brand for its domestic market.

Apr 17th, 2008

Cascade Green beer has obtained certification from the Australian government for being a greenhouse friendly product. The brewer, Tasmania-based Cascade Brewery, met requirements for certification by purchasing carbon offsets for its operations, as well as implementing environmental packaging initiatives. Combining the purchase of carbon offsets with undisclosed packaging initiatives illustrates just how complex going green can be. In Europe, a Brewers of Europe spokesperson noted that beer brewing is generally seen as a clean industry. Still, green issues such as CO2 emissions and water use, need to be addressed in order to compete with wine and spirits producers.

Source: Beveragedaily.com

The overall design for Marie’s Market Reserve features hand-drawn illustrations, and clean and modern typography, along with bright colors to support a fresh, gourmet feel.

Ingredient Illustrations for Salad Dressing Evoke Fresh-Market Experience

Marie’s Salad Dressing uses a small-batch, freshly-crafted identity for its new sub-brand, Marie’s Market Reserve, a product made with ‘carefully selected gourmet ingredients.’

Save Me From's six formulations each combat a different source of hair damage for a “Tip To Root Hair Reboot.”

From Dark to Light: Hope in a Jar

Packaging for a line of Ayurvedic-ingredient hair-repair products strikes a serious yet hopeful tone, mirroring the brand’s larger social mission to support suicide prevention.

Rohrer Eco Combo

Recycled Blister Packaging

Rohrer launches ecoCombo, a sustainable blister package that uses 50% PCR content in the thermoformed blisters and a minimum of 65% PCR content in the blister boards.

Each carton included stats on the most recent game and the Packers’ record that week within the division. It also used AR technology to allow consumers to collect stickers and take selfies with their favorite M&M’S characters, as well as unlock exclusive content.

A Touchdown for Mars Wrigley’s Connected M&M’S NFL Pack

At the AIPIA World Congress, Mars Wrigley and WestRock detail a pilot that used digital printing and Augmented Reality for a collectible, connected M&M’S pack in Green Bay, WI.

All-Paper Blister Package

The Alloyd Division of Sonoco introduces EnviroSense PaperBlister, an all-paper retail blister package designed as an alternative to traditional thermoformed plastic blister packages.

Industry award to honor packaging and processing professionals

Industry award to honor packaging and processing professionals

Beginning March 3, PMMI will accept nominations for the Packaging & Processing Hall of Fame. Since 1971, this prestigious award has recognized some of the most distinguished contributors to industry. Learn more »

2020 Perspectives on 2030 Packaging

Should these packaging visions come to pass, packagers and their packaging technology vender/partners will continue to find efficient, sustainable ways to identify, protect, and distribute products to their consumer and industrial customers.

Primary packaging for the .75g Big Dog and .35g Mini Dog pre-rolls.

Packaging is the Vehicle in Dogwalkers’ Brand Journey

Cannabis brand gets a full redesign that results in a discreet, convenient packaging system with a distinguished, time-tested feel. It uniquely uses color to communicate not only to consumers, but also to stakeholders throughout the value chain.

Languiru Origem Rgb

Smart Pack Invites Consumers to View Value Chain

Brazilian dairy producer Languiru Cooperative has become a leading regional market players despite increased competition thanks to a unique QR code on each pack that tells a brand story. SIG’s Connected Pack solutions allowed the innovation.

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DS Smith Opens New Manufacturing Plant

DS Smith announced the opening of its state-of-the-art 550,000 sq-ft manufacturing facility in Lebanon, IN.

The redesign, which included packaging for the company’s Original Honey Smoked Fish and five other flavors, ‘is highly inspired by the original, with a design that takes its cues from old fish market signage.’

Salmon with a Smile: Fish Brand’s Bold Personality Captured in Redesign

New label graphics for Honey Smoked Fish Co.’s salmon products evokes the original founder’s ‘big personality,’ while taking its cues from old fish market signage.

Industry award to honor packaging and processing professionals

Industry award to honor packaging and processing professionals

Beginning March 3, PMMI will accept nominations for the Packaging & Processing Hall of Fame. Since 1971, this prestigious award has recognized some of the most distinguished contributors to industry. Learn more »

The Absolut Comeback bottle was designed to to promote and visualize the benefits of recycling.

Broken Glass Makes a Comeback in Limited Edition Absolut Bottle

Made from pieces of broken, recycled glass, the Absolut Comeback bottle is created to encourage recycling and a more circular lifestyle among the vodka producer’s consumers.

Dr. R. Andrew Hurley, PhD

Progressive Disclosure: The Full-Course Meal of Packaging

Progressive disclosure of information about a product through on-pack labels and instructions contained within the packaging enhances the consumer’s experience one action at a time.

Brillo sculpture from 1964 not only pays homage to beautiful package graphics, the Brillo boxes were produced in a 'factory' and displayed like products on a store shelf.

The Power of Iconic Package Design

Warhol retrospective at Chicago’s Art Institute recalls how iconic brands and their alluring package design inspired the pop art movement and catapulted the artist into history.

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TricorBraun Acquires Packaging Solutions, Inc.

Packaging manufacturer TricorBraun acquired Minneapolis-based Packaging Solutions, Inc. (PSI), a rigid packaging distributor serving several markets, including pharmaceutical, pet food, and personal care.

Toothpaste Colgate Copy

Column: Colgate-Palmolive Competes on Toothpaste, not Tube

Colgate-Palmolive’s breakthrough toothpaste tube, on pace to be fully rolled out by 2025, is certified as recyclable by the Association of Plastic Recyclers (APR).

Clean Label Impacting Food Packaging and Formulation

Clean Label Impacting Food Packaging and Formulation

The “clean label” consumer trend is heavily influencing food processing, with nearly half of participants interviewed for a new PMMI Business Intelligence report being impacted.

Lee Metters, Group Business Development Director at Domino Printing Sciences

The Evolution of Digital Inkjet Labels

Variable data and personalization are just the tip of the digital print iceberg, as new developments alter purchasing, production and supply chain in the market.

For 2020, Pantone has selected a color it describes as a timeless and enduring blue hue: PANTONE 19-4052 Classic Blue.

Color Trends for 2020 and Beyond: Cold or Hot?

Authenticity, honesty, and technology stand out as the drivers of the next two years’ color trends, but how they are interpreted into color are vastly different.

More in Package Design

Much of PBFA’s efforts with retailers—education, research, data analytics, and shopper marketing—is ultimately to make it easier for shoppers to find and purchase plant-based foods.

5 Key Takeaways About the Certified Plant-Based Mark

(Hint: It's not the same as vegan.) With plant-based alternative foods outpacing total food sales by over five times, brands needed a meaningful definition of the term plant-based that shoppers could quickly identify.

A four-pack sampler of vegan skincare masks from Graffiti Collective is conceptualized as a mixtape, with packaging that looks like a cassette.

Nostalgia, Modern Art, and High-Tech Coalesce in Skincare Sampler Pack

A four-pack sampler of vegan skincare masks is conceptualized as a mixtape, with packaging that looks like a '90s cassette—but with a modern twist.

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NFC-Ready Label Boosts Skincare Adherence, Engagement

Near Field Communication (NFC) RFID labels are becoming practical for higher-end products. We follow NFC trailblazer Société Clinical Skincare on its journey into a unique NFC beta test that’s less about retail theater and more about ongoing engagement.

2019 Worldstar Award Winner

Placon Wins WorldStar Awards

Placon won three WorldStar awards from the World Packaging Organization.

Sauce Beauty products are available in 2-, 8-, 10-, and 12-oz HDPE packages.

‘Haircare for Foodies’ Gets Equally Appetizing Packaging

A clever custom bottle in a vintage milk-bottle style speaks to the fresh food ingredients found in the Sauce Beauty line of haircare products.

News Morrison's Bacon

More sustainable RRP format

Morrisons Supermarkets of the UK has re-launched its Best Bacon product in an improved Retail Ready Packaging (RRP) format.

Giuseppe Prioriello, Founder and CEO of Packly

Digital Print Boosts User Experience for E-Commerce Packaging

Giuseppe Prioriello, Founder and CEO of Italian company Packly, spoke to the Digital Print for Packaging Europe conference in Berlin last week about digital printing’s role in e-commerce.

50 Years On, Moon Landing Occasions Inspiring Tin Pack

To help celebrate the 50th anniversary of the Apollo 11 Moon Landing, Independent Can and MoonPie partnered with the Kennedy Space Center for a unique treat.

Child-resistant packaging for medical and recreational cannabis

Denali: Kinder-Safe Child-Resistant Compliant Packaging for the Cannabis Industry

The Kinder-Safe systems include zippers, boxes, and an official badge to allow consumers to know the product is secured in child-resistant packaging.

Pat Reynolds, VP Editor Emeritus

Tuesday with P&G

Procter & Gamble has won a slew of packaging awards over the past 18 months or so.

Matteo Bonfanti, designer at Ghelfi Ondulati, Italy

Combining Digital Print and Corrugated Packaging for a “Box that Learns”

Matteo Bonfanti, designer at Ghelfi Ondulati, Italy, spoke today at Digital Print for Packaging Europe in Berlin, about a recent project that combined traditional materials, new technologies and one HP digital printer, to reach consumers in a timely way.

Design firm Appartement 103 built the base of an entirely new visual identity for Cihuatán rum from Mayan myths.

Rum Label Artwork Inspired by Mayan Legends

El Salvador’s only rum producer, Licoreras Cihuatán, invites consumers to satisfy their curiosity, with new bottle labels that use symbols of ancient Mayan legends.