Setting a Design “North Star” in a Fragmented, Emerging Market

Cristin Rudolph, VP of Consumer Products at Green Thumb Industries (GTI), discusses the intersection between classic packaging design and fast-changing cannabis industry packaging design.

Kim Overstreet

Jan 28, 2021

This Q&A is just a small portion of a longer cannabis packaging discussion with GTI, Green Thumb Industries, covering logistics, regulations, packaging equipment acquisition, and a lot more. Visit this link to watch.

PW: How do you approach a packaging design project?

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Products

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Setting a Design “North Star” in a Fragmented, Emerging Market

Get the PACK EXPO Innovations Reports First

Discover Leading Suppliers

Video Explainer on Thermoforms and Vacuum Packs for Proteins

A Video Overview of Liquid Filling Machines

What Can You Package on a Vertical Form/Fill/Seal Machine?

Quality Control Masters: The Ultimate Guide to Packaging Inspection Equipment

End of the Line Video Series: AI Updates, Cybersecurity Threats and Attacks, and What's Old Becomes New

Borges, Ilmek, and Ito En Design Packaging to Enhance the User Experience

Clean Cult Brings ’70s Flair to Paper-Based Soap Packaging

Nail Tool Brand Trades Plastic Baggies for Paper Packets

Improve Product Visibility Across Your Supply Chain

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